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Research
data quality
September 28, 2022

Data quality: 3 factors that contribute to the quality of your survey

Insights, Research
sara green case study
September 22, 2022

“Zinklar’s platform is absolutely fantastic”

Research
Concept testing
September 20, 2022

Concept testing: what it is and how to create one easily

Research
panel consumidores
August 3, 2022

Consumer panel, what types are there and what benefits do they offer?

Research
omnibus survey
July 19, 2022

Omnibus surveys: how they help you get the insights you need quickly and efficiently

Insights, Research
food consumption trends
May 16, 2022

54% of consumers have changed their food & drink consumption habits

Research
Quirks Media London
May 5, 2022

Quirks Media Event London – an overview from day 2 of the show

Research
quirks event London
May 4, 2022

Quirks Event Media London – a snapshot from day one of the conference

Insights, Research
insight platform myths background
April 14, 2022

Three Common Myths About Insights Platforms

Research
Survey sample quality
March 22, 2022

4 Keys to Ensure Sample Quality in Your Study

Research
Brand Awareness
March 22, 2022

Brand awareness survey: how to get started

Features, Research
survey questions
March 16, 2022

Ask the Right Market Research Survey Questions: 3 Tips For Marketers

Research
quantitative vs qualitative research
March 3, 2022

Quantitative vs. Qualitative Research: Everything You Need to Know

Research
innovation research test new concepts
February 14, 2022

Innovation Research: 5 Brands That Nobody Bet On

Research
Heat map Analysis in market research
February 7, 2022

Hot or Not? How Heat Map Analysis Helps You Get Better Insights

Research
man conducting a mobile survey
January 20, 2022

5 Major Benefits of Mobile Surveys for Market Research

Research
upfield
January 17, 2022

Upfield: “Zinklar’s Platform is a Conversation with the Consumer”

Research
Real-time insights platform
January 12, 2022

How to Adopt a Real Time Consumer Insights Platform Successfully

Research
Man using a real-time insights platform
November 16, 2021

Want to Reconnect with Consumers? Real-Time Insights Platforms Are Key

Research
Mobile Research in Brazil
March 16, 2021

Mobile Market Research in Brazil: A New Step into the Future

Research
December 14, 2020

Types of Survey Fraud in Market Research Industry

Research
Drivers & Barriers: Preparing to expand in a new category
October 6, 2020

Drivers & Barriers: Preparing to Expand in a New Category

Research
Image & Positioning: Conveying the right value for your brand
October 6, 2020

Brand Positioning & Image: Conveying the Right Value

Research
What does Funnel & Brand Health mean?
October 6, 2020

What Does Funnel & Brand Health Mean?

Research
Advertisement Post-Test: Measuring the results
October 6, 2020

Post-Testing in Advertising: Measuring the Results

Research
Communication Tracking: How to measure your consumers' attention
October 6, 2020

Ad Tracking: How to Measure Your Consumers’ Attention

Research
Advertising Pre-Test: what is it for?
October 6, 2020

Ad Pre-Testing: What is it For?

Research
The Pricing Test study
October 6, 2020

Why is the Penetration Testing Pricing Crucial for Every Major Brand?

Research
Packaging Market research study
October 6, 2020

What is Packaging Testing and How Does it Help You?

Research
U&A Survey. What is it for?
September 25, 2020

U&A survey – Usage & Attitudes: what does it mean?

Research
What can a Claim test do for engagement?
September 25, 2020

What Can a Claims Testing do for Engagement?

Research
How does a Naming Test study work?
September 25, 2020

How Does a Naming Test Work?

Research
What is Exploratory Phase market research study?
September 25, 2020

What is Exploratory Research Study?

Research
Beauty Industry Trends: three red lipsticks
November 12, 2019

Beauty Industry Trends: A Thorough Analysis

Research
fieldwork market research
May 3, 2019

8 Benefits of Fieldwork Market Research in Real-Time

Insights, Research
Mobile market research is the answer
March 22, 2019

4 Reasons Why the Future of Research is Mobile

Research
survey error types
January 10, 2019

3 Survey Error Types that Compromise Your Insights and How to Stop Them

Research
Market research that's always ready
July 16, 2018

7 Examples of Agile Market Research Companies

Research
Innovative Market Research
June 12, 2018

Innovative Market Research: A Different Way of Doing Research

Research
Traditional Market Research:Explaining new research
April 29, 2018

The Challenge of Traditional Market Research

Research
Agile Market Research
March 25, 2018

How Agile Market Research is Helping Brands to Make Faster Decisions