Agile Research: Learn how to multiply your consumer insights and accelerate your success

Discover how you can access insights at scale and stay better focused on the most critical priority – powering consumer intelligence for your brand.

 

¿Did you know that monadic testing is a market research technique where respondents evaluate different options through stimulus? This stimulus can be a product, a concept, an advertisement, a pack, or a name.

 

Key takeaways:

 

• How to conduct market research even faster than before.
• Monadic testing: a step-by-step guide. How to test products, concepts, ads, packaging, or names.
• How easy is it to test different concepts and launch a project to a specific target audience from an available audience of over 140 million consumers.

View a live example of how to conduct a Monadic test in the Zinklar insights platform.