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Market Trends Analysis: 6 Key Steps to Take
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Ice Cream Sales Chilled by Inflation
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5 Marketing Strategies to Maximize Brand Recall
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Real-Time Insights: The Key in Uncharted Markets
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Expert Tips for Building a Winning Brand Identity
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What’s new from Zinklar?
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Market Research for New Product Development: Complete Guide
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5 key benefits of market research: maximizing brand success
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A Successful Brand Repositioning Strategy – Case Study
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Brand Health Metrics: A Key to Long-Term Growth
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Zinklar Increases Audience Reach with B2B and Social Media Profiles
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Brand Funnel Mastery: A Guide to Sales & Loyalty
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Drivers & barriers: preparing to expand in a new category
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Effective brand positioning research: 5 key steps
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Package design testing: everything you need to know
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Entering a new product category successfully
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Usage and attitude study (U&A): what does it mean?
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Claims testing, key to your marketing strategy
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Measuring rebranding ROI: a successful case study
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New Chocolate Trends 2023: Uncovering Consumer Preferences through Concept Testing
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Sustainable packaging trends: keys to stand out in the FMCG sector
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Price Testing to Increase FMCG Sales
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Introducing the new look & feel of the Zinklar smart insights platform
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Idea screening: how to make your innovation process rock
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Product naming test: 8 tips for finding THE name
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Creative testing: how to get the most memorable ad?
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4 reasons to conduct ad testing during Christmas season
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Brands at the World Cup: the consumer ranking
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10 questions to measure your advertising effectiveness
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“The future for insights professionals is very bright”
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4 tips for making a data-driven advertising plan
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Ad testing survey template: 10 essential questions
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Ad tracking: why you should monitor advertising campaigns
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Post-Testing in Advertising: measuring advertising effectiveness
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Qatar World Cup Ads 2022: the impact for brands
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Ad Pre Testing: What is it For?
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The Ultimate Guide to Ad Testing
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Effects of Inflation: what measures do consumers adopt?
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Christian Poch, new Head of Customer Success
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Intelligent automated survey design – Zinklar’s Guided Solution
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Conjoint analysis, what is it and how to perform it?
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Data quality: 3 factors that contribute to the quality of your survey
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“Zinklar’s platform is absolutely fantastic”
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Concept testing: what it is and how to create one easily
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Market Research: democratization to help companies grow
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Consumer panel, what types are there and what benefits do they offer?
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All features now available with your existing plan
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Omnibus Surveys: How they Help you Get the Insights you Need Quickly and Efficiently
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Zinklar raises €5.5M in Series A to accelerate global rollout of its insights automation platform
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Five tips for Marketers to Become Insights Rockstars!
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Post-COVID consumer trends: new food & drink consumption
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Quirks Media Event London – an overview from day 2 of the show
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Quirks Event Media London – a snapshot from day one of the conference
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Monadic vs Comparative testing
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Three Common Myths About Insights Platforms
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Brand awareness survey: how to get started
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4 Keys to Ensure Sample Quality in Your Study
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Ask the Right Market Research Survey Questions: 3 Tips For Marketers
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Quantitative vs. Qualitative Research: Everything You Need to Know
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The Challenge of Traditional Market Research
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What is Exploratory Research Study?
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Innovation Research: 5 Brands That Nobody Bet On
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Hot or Not? How Heat Map Analysis Helps You Get Better Insights
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5 Major Benefits of Mobile Surveys for Market Research
Upfield: “Zinklar’s Platform is a Conversation with the Consumer”
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How to Adopt a Real Time Consumer Insights Platform Successfully
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Sustainable Marketing: a Customer-Driven Strategy
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Want to Reconnect with Consumers? Real-Time Insights Platforms Are Key
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Empower your Team to Create Better Insights
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Cindy Salas and the Market Research in Mexico
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Working in Zinklar: Cindy Salas
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Working at Zinklar: Rhys Clements
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The meaning of Usage and Attitude or U&A
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eCommerce Cosmetics Trends: A thorough analysis
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Mobile Market Research in Brazil: A New Step into the Future
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Types of Survey Fraud in Market Research Industry
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Why is the Penetration Testing Pricing Crucial for Every Major Brand?
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COVID-19: Effects on Consumption in the UK
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Beauty Industry Trends: A Thorough Analysis
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Improving Your Content Strategy Through Market Research
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Athleisure, Tech and the Surprising Secrets of Nike and Reeboks’ Success
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8 Benefits of Fieldwork Market Research in Real-Time
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Sustainability Equals Profit: Corporate Social Responsibility Trend Report
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4 Reasons Why the Future of Research is Mobile
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Consumer Spending Habits in the UK
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Stereotypes in Advertising on International Women’s Day
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Snappy Research is now Zinklar
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3 Survey Error Types that Compromise Your Insights and How to Stop Them
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Food Consumption Habits: Are We What We Eat?
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The Many Faces of Black Friday
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7 Examples of Agile Market Research Companies
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Innovative Market Research: A Different Way of Doing Research
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Millennials Spending Habits: The New Gold Rush?
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How Agile Market Research is Helping Brands to Make Faster Decisions